Case Study: EnviroServe achieves rapid national growth with Pepper Group’s marketing-as-a-service support

EnviroServe boosts prospect conversions by 59% with Pepper Group

Pepper Group provided marketing-as-a-service support to EnviroServe, an environmental service provider that was carved out from a larger entity by a private equity firm. The new standalone company faced the challenge of needing a complete and swift rebrand along with major communications support but had no internal marketing team to manage the extensive requirements.

Acting as EnviroServe's full-service outsourced marketing department, Pepper Group implemented a comprehensive solution that included a rebrand, updated messaging, and a new go-to-market strategy. The results were significant: the company nearly doubled in size from 28 to 46 locations, integrated four acquisitions, increased prospect conversions by 59%, and improved its SEO position by 15% year over year. Pepper Group provided a scalable, expert marketing team at a fraction of the cost of building one in-house.

EnviroServe