Case Study: DeliverHealth boosts qualified leads with Pepper Group’s omnichannel digital campaign

DeliverHealth boosts web impression share by 88% with Pepper Group

DeliverHealth, a healthcare technology company, was struggling with an underperforming digital marketing campaign for its eSOne™ scribing services. The campaign failed to generate qualified leads in a competitive market. To address this challenge and promote its new eSOne InstaNote product, DeliverHealth partnered with the vendor Pepper Group.

Pepper Group implemented a comprehensive, omnichannel lead-generation solution. This included targeted ads on LinkedIn and Facebook, dynamic Google search ads, and a custom landing page. The vendor's strategy generated nearly 300 high-quality leads and increased DeliverHealth's web impression share by 88%, driving over 7,300 potential customers to the landing page despite a modest budget.

DeliverHealth