Case Study: Lobel’s of New York achieves unbreakable VoIP with Peplink

Lobel's of New York keeps 100+ daily orders moving with Peplink

Lobel's of New York, a world-renowned butcher shop, required an unbreakable VoIP and internet connection to process high-value orders and maintain critical operations. Their challenge was to ensure persistent connectivity despite threats from severe weather and natural disasters that could disrupt their landline internet services. To address this, they worked with vendor Peplink and their partner BerkmanTech.

Peplink's solution involved deploying a multi-WAN system using a Balance One router with Verizon FIOS and cable backups, later enhanced by adding an LTE connection via a MAX BR1 Mini cellular router. This triple-redundant setup ensured nearly unbreakable connectivity. The result was exceptional reliability, allowing Lobel's to continue processing orders and providing outstanding customer service without interruption, even during major events like hurricanes, safeguarding thousands of dollars in daily revenue.

Lobel's of New York