Case Study: Openreach fills 413 trainee engineer roles and boosts diversity with PeopleScout

Openreach - Customer Case Study

Openreach, a major UK telecommunications company, approached PeopleScout for recruitment process outsourcing to help fill 413 hard-to-fill trainee engineer roles in specific locations across Southern England. Their traditional recruiting methods were unable to generate a sufficient number of applications for these targeted positions.

PeopleScout implemented a solution centered on a targeted microsite hub and a postal code-tailored attraction campaign. They also introduced a simplified, light-touch application process. As a result, PeopleScout successfully helped Openreach fill all 413 roles within just three months. The campaign also significantly boosted diversity, with nearly 70 percent of applicants from London postal codes being from diverse backgrounds.

Openreach