Case Study: SALT drives digital asset adoption with Penrose Partners and the Government of Bermuda

Salt drives 400+ wallet signups with Penrose Partners

The customer, Salt, faced the challenge of driving digital asset adoption and public education on digital finance. They partnered with vendor Penrose Partners to execute this initiative using a USDC airdrop.

Penrose Partners implemented a solution that involved onboarding local citizens to digital wallets and providing them with USDC to spend at local vendors. The results included over 400 attendees receiving the airdrop, 15 local businesses onboarded, and an estimated $1 million economic boost to the city.

Salt