Case Study: Rapyd achieves unified CRM visibility and scalable growth with Penguin Strategies

Rapyd migrates 8.7M data points to HubSpot with Penguin Strategies

Rapyd, a leading global fintech platform, faced challenges with a complex and fragmented Salesforce environment that slowed its 40 worldwide teams and limited visibility. To unify its CRM and enable data-driven growth, Rapyd partnered with Penguin Strategies to migrate its entire ecosystem to HubSpot.

Penguin Strategies managed the end-to-end migration, meticulously rebuilding over 8.7 million data points and 2,000 properties while optimizing processes for HubSpot. The solution resulted in a unified platform that improved visibility, enhanced oversight, and streamlined operations for all global teams without any downtime. Penguin Strategies successfully delivered a scalable foundation that drove full user adoption and positioned Rapyd for future growth.

Rapyd