Case Study: Eatery strengthens guest engagement and drives growth with Pej

Eatery rolls out Pej across 15 locations to boost guest engagement

Eatery, a fast-growing restaurant chain in Sweden with over 18 locations, faced a challenge with its outdated, card-based loyalty and payment solution. The system was not effective for engaging its B2B and B2C guests or for marketing communications. Seeking to modernize interactions and strengthen customer relationships, Eatery partnered with vendor Pej to implement its Guest App.

The solution from Pej provided a branded digital experience featuring data-driven loyalty programs and personalized communication. This allowed Eatery to activate visits during off-peak hours and offer value to both corporate clients and individual guests. As a result, Eatery achieved stronger guest engagement, new revenue opportunities, and successfully rolled out the Pej Guest App across 15 locations while maintaining its essential human touch and high-quality service.

Eatery