Case Study: Tipalti Accelerates Customer Story Creation and Review Generation with Peerbound

Tipalti creates case studies 4x faster with Peerbound

Tipalti, a finance automation platform, faced significant challenges in sourcing and creating customer proof. Their process for generating case studies and reviews was slow, manual, and unscalable, often taking up to two months and relying on other teams whose priorities did not align with marketing's needs. This created bottlenecks and caused opportunities to slip away.

By implementing Peerbound, Tipalti gained a scalable engine for its customer marketing. The platform streamlined workflows with AI-generated content from real customer calls, integrated Salesforce for approvals, and provided self-serve access via a Slackbot. As a result, Tipalti accelerated its case study creation by 4x, achieved a 70% faster review generation workflow, and published 2.5x more stories each quarter, completing 11 case studies in a single quarter compared to a previous output of just 10 per year. Peerbound provided the speed, scale, and efficiency needed to transform their voice-of-customer strategy.

Tipalti