Case Study: Wine Tasting on the Bay achieves 1,000+ hours saved annually and 95% more reviews with Peek Pro

Wine Tasting on the Bay - Customer Case Study

Wine Tasting on the Bay, a family-owned San Francisco cruise business run by Melissa McDowell, was overwhelmed by a manual reservation system that required responding to every booking and left little time for operations or marketing. After initially hesitating, they turned to Peek Pro’s peekPRO tour & activity operator software to enable online booking, automated communications, and marketing tools to grow their reputation without added work.

Peek Pro implemented online booking, a mobile app, Smart Reviews and an Abandoned Bookings recovery workflow, letting Melissa manage bookings from anywhere and automate customer outreach. The result: more than 1,000 administrative hours saved per year, a 95% increase in reviews, and an 11% recapture rate on abandoned bookings—measurable gains that streamlined operations and boosted business.

Wine Tasting on the Bay

Melissa McDowell

Owner