Case Study: North Shore Landing boosts revenue with Peek Pro

North Shore Landing - Customer Case Study

North Shore Landing, a Big Bear Lake attraction known for its pirate ship cruises, wanted to smooth out demand on weekdays and during shoulder season. The company turned to Peek Pro, using its booking platform and Dynamic Pricing feature to help address uneven visitor volume and improve weekday sales.

With Peek Pro’s Dynamic Pricing, North Shore Landing adjusted ticket prices based on historical demand and peak/off-peak periods. The strategy increased ticket revenue by 20%, boosted total revenue by 20.8%, and raised Tuesday guest counts by 7%, all without customer complaints and with better distribution of guests across busier days.

North Shore Landing

Loren Hafen

Owner & General Manager