Case Study: Perdue boosts retail engagement and conversions with Pear

How Perdue modernized it’s retail ecommerce experience with Pear

Perdue, a billion-dollar portfolio of over 20 brands, was struggling with an outdated and siloed store locator tool. This led to poor shopper engagement and missed opportunities, especially for new product launches. They partnered with Pear Commerce to modernize their ecommerce experience, seeking a scalable solution to improve product discoverability and provide real-time retailer data for omnichannel shoppers.

Pear implemented a modernized, shoppable store locator that was automatically updated with accurate inventory, alongside their Pear Connect and Shoppable Recipes tools. This solution prevented competitor product substitutions and created a seamless bridge from ads to retail purchases. As a result, Perdue saw retailer purchases grow 3-4x year-over-year, with significant increases in engagement and conversions. The success led to Pear's adoption across all of Perdue's brands.

Perdue

Tyler Edwards

Senior Omnichannel Marketing Manager