Pear
26 Case Studies
A Pear Case Study
A major enterprise food brand faced high costs and limited performance for their Meta ads, with a goal to lower their cost-per-retailer visit. They partnered with Pear to use its dynamic ad solution, Pear Connect, to make their retail ecommerce spend more efficient and accountable.
By implementing Pear Connect, the brand served dynamic, inventory-aware retailer options within social ads and optimized campaigns for retailer visits. The solution achieved a $0.38 cost-per-retailer visit, a 29x improvement in performance, and significantly outperformed their $11 goal. Pear enabled the brand to fundamentally change the cost structure of its social advertising.
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