Case Study: Crystal Farms boosts retailer traffic and streamlines operations with Pear Commerce

Boosts retailer traffic & streamlines shopping experience & operations

Crystal Farms, a Midwestern dairy brand, faced significant challenges with its previous where-to-buy platform. Their old solution required manual updates, had limited capabilities, and was ineffective at driving consumer traffic to retail partners, which created operational inefficiencies. To address this, they partnered with vendor Pear.

Pear implemented a full-platform solution for Crystal Farms, including Pear Connect, Shoppable Recipes, and Store Locators. This automated system streamlined operations and enhanced their digital presence. The results were substantial: retailer visit rates jumped from 0.05% to 99.97%, the team saved 8 hours a month on manual work, and the brand saw significant increases in website and retail traffic, greatly improving their relationships with retailers.

Crystal Farms

Shannon Witwicke

Brand Manager