Case Study: Clearwater Analytics achieves a 300% increase in demo requests with Peaktwo

Clearwater Analytics boosts demo requests 300% with Peaktwo

Clearwater Analytics, a leading investment accounting solution, needed a modern corporate brand identity and website to represent its forward-thinking direction ahead of an imminent IPO. The challenge was the extremely compressed three-month timeline to complete this major overhaul. The company's CMO engaged the vendor, Peaktwo, based on previous successful collaborations, to provide visual identity and web design & development services.

Peaktwo implemented the new brand and website through an agile, phased approach, which included custom illustrations and a brand sprint created in partnership with Clearwater's internal team. The solution also featured a Workday jobs integration and multilingual capabilities for international sites. As a result of this project, Clearwater Analytics saw a 300% increase in demo requests in the first three months post-launch. Peaktwo delivered a comprehensive solution that met the aggressive deadline and significantly improved lead generation.

Clearwater Analytics