Case Study: LegalShield achieves a structured experimentation program with PeakActivity

LegalShield boosts test velocity 3X with PeakActivity

PeakActivity partnered with LegalShield, a provider of legal service products in the United States and Canada. The challenge for LegalShield was a backlog of unconverted ideas for testing due to a lack of a strategic framework. Without proper prioritization or dedicated resources, their experimentation efforts were reactive and slow, failing to drive consistent growth.

The solution from PeakActivity was to implement a structured experimentation program focused on clear prioritization and consistent execution. This repeatable process led to a threefold increase in test velocity and a 63% win rate. As a result, PeakActivity enabled experimentation to become a scalable and reliable driver of growth for LegalShield.

LegalShield