Case Study: CMOStores.com achieves 5% revenue growth with Peak AI-powered recommendations

5% Revenue Increase and a 25% Increase in Click-to-transaction

CMOStores.com is a group of six specialist e-commerce stores serving DIYers, trade, and non-trade businesses with building supplies and construction materials. It wanted to make product search simpler, help shoppers find related items they might forget, and give customers quicker access to what they needed during the early stages of the pandemic.

Peak implemented an AI-powered recommendation solution that analyzed daily transactional data and generated personalized product recommendations on the websites. Over six months, Peak helped drive 2x as many transactions as the original non-AI approach, with overall website session values up 11.2%, revenue up 5%, click-to-transaction up 25%, and recommended product purchases doubling.

CMOStores.com

Ben Hodson

Marketing Director