Case Study: Travis Flats creates an inclusive Austin homecoming with PDR's design and brand services

Travis Flats creates a 6,100 SF Austin homecoming with PDR

Travis Flats, a multifamily development in Austin, faced the challenge of creating a community space that reflected the city's diverse essence while addressing its increasingly unaffordable housing market. PDR was initially engaged to provide furniture, fixtures, and equipment selection for the amenity spaces, but their involvement soon expanded to include a full suite of brand services.

PDR developed the brand identity and infused it into the exterior and interiors through signage, graphics, art, and furniture. By collaborating with local artists, they created a budget-conscious space with a nostalgic, vintage-inspired theme. The solution was designed to foster a strong sense of 'coming home' for residents. The project resulted in the creation of the award-winning Travis Flats, a development that helps preserve the distinctive and creative character of Austin's urban core.

Travis Flats