Case Study: Applegreen achieves competitive, profitable fuel pricing with PDI Software

Applegreen - Customer Case Study

Applegreen, a convenience retail operator with 472 stores, needed a better way to set competitive and profitable fuel prices across its multi-site network. The company lacked a price optimization tool, struggled to integrate critical internal and external systems, and had limited visibility because of information siloes. Applegreen used PDI Software’s PDI Fuel Pricing Retail solution to address these challenges.

With PDI Software’s fuel pricing platform, Applegreen centralized and automated its pricing program using near real-time, multi-source data including competitor and historical insights. The solution improved data integrity and site-level visibility, helped create a more competitive and profitable pricing strategy, and delivered significant time savings through centralized management.

Applegreen