Case Study: EastCoast Entertainment achieves faster payment cycles and better reporting with PDCflow

Faster customer payment cycles, reporting transparency, time saved

EastCoast Entertainment, the largest full-service entertainment booking agency in the country, faced a challenge with its time-consuming payment processes, which relied on mailed checks and telephone credit card payments. Its accounting team was overburdened, and agents lacked a transparent way to manage their own contracts and track payments. The company needed a secure, flexible online payment solution that could integrate with its CRM, support ACH and credit card payments, and provide clear reporting. They selected PDCflow's eSignature and billing software to meet these needs.

By implementing PDCflow, EastCoast Entertainment provided individual logins for its agents and Event Support Specialists, allowing them to send and track payment requests while giving customers the choice to pay via ACH or credit card. The solution integrated with their in-house CRM via PDCflow's APIs for easy reconciliation. This created a transparent payment process, saved the accounting team a significant amount of time by eliminating trips to the post office and phone-based payments, and ensured PCI compliance. PDCflow also provided the reporting features and payment visibility the entire organization required.

EastCoast Entertainment

Joe Nelson

Controller