Case Study: Nationwide Coils achieves a 4.2x conversion rate increase with PBJ Marketing

Nationwide Coils boosts conversions 4.2x and cuts CPL 40% with PBJ Marketing

PBJ Marketing partnered with Nationwide Coils, a leading commercial HVAC coil manufacturer. The customer wanted to improve the quality of their leads and maximize the search potential for their key product lines.

PBJ Marketing implemented a paid media strategy using Google and Bing Ads. Their solution included enhanced targeting, bid optimization, and call tracking to gauge lead quality. This approach resulted in a 4.2x increase in conversion rate and a 40% reduction in cost per lead.

Nationwide Coils