Case Study: The Pant Project boosts payments success and cash flow with PayU

The Pant Project boosts prepaid orders and cash flow with PayU

The Pant Project, a direct-to-consumer brand specializing in men's pants, faced a significant challenge after a year of flat revenue growth. Their initial custom-tailored model, while offering a perfect fit, resulted in long delivery times of 10-14 days that hindered their scalability. After pivoting to include a ready-to-wear line to dramatically speed up delivery, they then needed a payments partner to reliably handle the increased volume, manage RTO risks, and improve cash flow. They partnered with the payment vendor PayU.

PayU provided its payment gateway solution to The Pant Project, integrating with GoKwik. This partnership delivered better fraud detection for high-risk zip codes and helped increase the percentage of prepaid orders. As a result, The Pant Project achieved improved cash flow management. The vendor PayU was instrumental in providing a seamless and secure payments infrastructure that supported the company's skyrocketing growth following its pivotal strategy change.

The Pant Project