Case Study: Motorola India boosts D2C sales and checkout experience with PayU and VTEX

Motorola India reaches $2.5 million online revenue with PayU

Motorola India, a subsidiary of the global electronics company, faced the challenge of transitioning to a direct-to-consumer (D2C) model to grow its digital commerce revenue and brand loyalty in the expanding Indian market. To build its online storefront and power its payment solutions, the company partnered with vendor PayU and the commerce platform Vtex.

PayU implemented its payment solutions, including its Affordability Suite with an Affordability Widget and Offer Engine, to provide over 150 payment modes, robust security, and insightful analytics. This solution delivered a seamless and secure checkout experience. As a result, Motorola India's new online store generated $2.5 million in revenue in its first year of operation, showcasing the success of its partnership with PayU.

Motorola India