Case Study: GrabOn achieves 300% Transaction Growth with PayU

GrabOn Sees 300% Increase in Transactions With PayU

GrabOn, India’s #1 coupons and deals marketplace, wanted a robust and secure payment gateway to deliver a seamless checkout experience for its customers. The company was dealing with frequent transaction failures and cart abandonment while expanding into e-gift cards and vouchers.

To solve this, GrabOn integrated PayU as its payment gateway. With PayU, the company saw a 300% increase in transactions and a 0% failure rate within a quarter, while also improving transaction success rates and sales. GrabOn also uses the PayU dashboard to monitor performance and resolve payment issues, and it plans to explore recurring payments through PayU’s subscriptions features.

GrabOn

Ashok Reddy

Founder & Chief Executive Officer