Case Study: Rutter's achieves 25% lift in visits with Paytronix Online Ordering

Rutter's boosts visits 25% with Paytronix

Rutter's, a gas station and convenience store chain, faced challenges with crowded stores and a plateauing loyalty program. They partnered with Paytronix to implement Paytronix Online Ordering, integrating it with their loyalty program to provide a more convenient and personalized digital experience for their customers.

By implementing Paytronix Online Ordering exclusively for VIP members, Paytronix helped Rutter's achieve significant results. This included a 25% increase in visits from loyalty members, a 10% increase in VIP check size, and loyalty penetration reaching a historical high of 37% of all checks.

Rutter's