Case Study: Leading Agricultural Wholesaler achieves faster time-to-cash and 60% check-to-online conversion with Paystand

Leading Agricultural Wholesaler Speeds Up Time To Cash With Digitized Workflow

Leading Agricultural Wholesaler, a Clear Lake, IA supplier of seed, crop protection, fertilizer and crop insurance, relied on paper checks for 100% of customer payments, creating long delays and heavy manual overhead. With invoice totals up to $50,000 that made 2.5% credit card fees infeasible, and the need to manage broker payments and seasonal terms (75% of transactions Dec–Mar), they engaged Paystand to modernize accounts receivable.

Paystand deployed its Digital A/R workflow — online invoicing, a white‑labeled billing portal and flexible payment options (primarily low‑cost eChecks) — converting over 60% of paper checks to online payments in the first three months. The Leading Agricultural Wholesaler now processes roughly $9 million per month and can be handled by two bookkeepers, improving back-office efficiency and payment flexibility.