Case Study: Premier Athlete Training achieves 400% revenue growth and streamlined recurring billing with PaySimple

Premier Athlete Training’s Founder Balances Small Business Life With Olympic Goals

Premier Athlete Training, founded by Ben Durbin as he pursues Olympic wrestling ambitions, offers sport-specific and fundamental athletic training for kids of all skill levels in Iowa. While demand was strong, Ben struggled with the behind-the-scenes essentials of running a business—building a website, bookkeeping and, most critically, collecting recurring monthly payments—leading to missed payments and lost revenue.

Ben implemented PaySimple’s recurring billing and online payment forms, which streamline client onboarding, mobile sign-ups and account management without forcing customers to create passwords. As a result, revenue has grown nearly 400%, billing time has been reclaimed for client relationships and marketing, and the business is positioned to expand across the state.

Premier Athlete Training

Ben Durbin

Co Owner