Case Study: Academy of Creative Coaching achieves faster access to cash and streamlined payments with PaySimple

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Preview of the Academy of Creative Coaching Case Study

Academy of Creative Coaching Solves a Business Threatening Problem With PaySimple

The Academy of Creative Coaching, founded in 2013 by Dr. Pamela A. Larde in Lawrenceville, GA, trains aspiring professional coaches and experienced rapid growth that outpaced its Eventbrite-based enrollment system. The organization needed a single solution to handle online course sales, event management, invoicing, customer relationship management, and faster access to funds—needs that became urgent when COVID-19 forced a quick pivot to virtual offerings.

They migrated to PaySimple in 2020 (building on Dr. Larde’s prior experience with the platform) and deployed an online store, CRM, recurring billing, advanced reporting, dedicated merchant accounts, and a mobile app. The switch was completed in a day, delivered real-time dashboards and faster access to cash, saved several hours of administrative work per week, expanded accepted payment methods, and improved customer experience and support—positioning the Academy for continued growth and partnerships.


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