Case Study: Lightkey expands into 70 global markets with PayPro Global

Lightkey expands to 70 countries with PayPro Global

Lightkey, an AI-powered writing assistant founded in Israel, faced significant challenges in processing international payments, which limited its global growth. Many customer transactions failed, and the company struggled with limited payment methods, including nearly losing a deal with a government agency that could only pay by foreign check. Managing these fragmented systems strained the startup's resources. To solve this, Lightkey turned to PayPro Global and its Merchant of Record model.

PayPro Global provided a unified solution with a localized checkout for customers worldwide and dedicated support. The vendor's team even devised a creative workaround to accept a foreign check payment, saving a key deal. As a result, Lightkey expanded its active sales reach from 40 to over 70 countries, achieved a 95% conversion rate in the US, and increased customer lifetime value. This allowed Lightkey to refocus its internal resources on product development and scaling its business.

Lightkey