Case Study: Pressed achieves multi-channel payment growth with PayPal Braintree

A PayPal Braintree Case Study

Preview of the Pressed Case Study

Pressed boosts conversion 69% with PayPal Braintree

Pressed, a company on a mission to make healthy food accessible, faced challenges with its previous payment processor when launching its loyalty and membership program. To find a scalable and innovative solution to optimize growth, Pressed turned to PayPal and its Braintree payment platform.

PayPal's Braintree provided a seamless solution with a streamlined UI, simplifying the process and enabling easy integration of Alternative Payment Methods like PayPal and Venmo. This move allowed Pressed to focus more on the customer and support multi-channel sales. As a result, Pressed saw a 69% increase in conversion rates, with 50% of transactions made via Venmo or PayPal. Notably, the Average Order Value for Venmo was 57% higher than their traditional membership AOV.


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