Case Study: Olo increases mobile order conversion with PayPal Braintree

Olo - Customer Case Study

Olo, an online ordering software provider for restaurants like Five Guys and Sonic, faced the challenge of high mobile checkout abandonment. Customers were hesitant to enter their credit card information for each order. Olo needed a secure and easy-to-implement Card-on-File solution to store payment details and improve conversion rates while maintaining PCI DSS compliance.

To solve this, Olo implemented Braintree's payment gateway and vault. This PCI-compliant solution securely stores customer credit card data, streamlining the checkout process for end-users and simplifying merchant account setup for Olo's restaurant clients. The partnership with Braintree was a huge success, resulting in customers using the Card-on-File feature ordering 51 percent more frequently.

Olo

Dave Fellows

Vice President of Product Development