Case Study: City of St. Louis boosts business license revenue with PayIt

City of St. Louis boosts revenue 53% with PayIt

The City of St. Louis License Collector’s Office faced the challenge of modernizing its business license application and renewal process, which historically required manual paperwork and mailing. To make this easier for business owners and improve operational efficiency, the city partnered with vendor PayIt to deploy an online solution for business licenses.

PayIt implemented a digital portal, payitSt.Louis, which serves as a one-stop-shop for applying, renewing, and paying for licenses online. This solution provided 24/7 support for residents and enhanced the staff's ability to manage accounts. As a result, the city saw a 53% increase in revenue and a 36% increase in transactions, with collections in 2024 already trending higher than all of 2023.

City of St. Louis