Case Study: TJ Walsh Counseling achieves higher patient engagement and more booked appointments with Paubox Marketing

TJ Walsh Counseling uses our HIPAA compliant marketing email solution to fill his appointment calendar – and sees up to an 85% open rate and a 12% click-through rate

TJ Walsh Counseling, a Philadelphia-based mental health practice, needed a way to stay consistently connected with clients and prospective clients while protecting protected health information (PHI). After outgrowing Constant Contact’s capabilities—specifically its limits on sending PHI—founder Timothy J. Walsh turned to Paubox and adopted Paubox Marketing to enable HIPAA-compliant, large-scale, personalized email outreach.

Paubox Marketing let TJ Walsh Counseling send tailored, PHI-capable emails directly to inboxes (without portals or passwords), integrate with Paubox Suite for secure replies, and segment audiences easily. The result: open rates of 64–85% (vs. a ~20% industry average), click-through rates of 4–12% (vs. ~5% industry average), more appointments booked, time savings from streamlined workflows, and stronger engagement overall — all delivered by Paubox.

TJ Walsh Counseling

Timothy J. Walsh

Counselor and Psychotherapist