Case Study: Amherst Medical Associates boosts patient portal sign-ups and colorectal screenings with PatientPoint

Supporting a Physician Office’s Patient Engagement Strategy

Amherst Medical Associates, a primary care practice, partnered with PatientPoint to increase patient portal registrations and boost colorectal cancer screening rates among its eligible population. To meet these goals, the practice utilized PatientPoint's engagement solutions, including PatientPoint Communicate, Interact, and Access.

PatientPoint implemented a cohesive communication strategy featuring custom digital messages and educational content displayed in the waiting room, exam room, and back office over a 12-month period. This solution from PatientPoint successfully drove a 15% increase in patient portal sign-ups and achieved a 4% increase in colorectal screenings, allowing the practice to exceed its goal by screening 88.8% of its eligible patients.

Amherst Medical Associates

Adnaan Sheriff

Physician and Senior Partner