Case Study: Skilled Nursing Facility achieves steady recruitment candidate growth with PatientPoint Leads

15 Skilled Nursing Recruitment Candidates Every Week

PatientPoint worked with a Skilled Nursing Facility that was struggling to recruit strong caregiver candidates amid industry-wide staff shortages. The facility needed a new way to reach more qualified applicants, and used PatientPoint Leads as its ROI solution.

PatientPoint built a detailed candidate profile with the facility and launched a targeted Facebook lead generation campaign. In 16 weeks, PatientPoint delivered 239 recruitment candidates, averaging 15 candidates per week, helping the facility significantly expand its candidate base.