Case Study: Smiles West achieves 1,800%+ ROI with Patient Prism

Smiles West hits 1,800%+ ROI with Patient Prism

Smiles West, a 25-location DSO in Los Angeles, faced the challenge of manually tracking call conversion KPIs for new and existing patients. This fragmented process made it difficult for Marketing Director Sherri Paxton to measure marketing ROI and optimize scheduling performance across all practices to support the organization's growth goals.

By implementing Patient Prism's AI call analytics, Smiles West gained real-time data, RELO alerts, and an intuitive dashboard to track every call. This solution provided the coaching infrastructure and data needed to improve call handling. The results included an 1,800%+ ROI in a single month and over $162,000 in revenue recovered from callbacks within the first five months.

Smiles West