Case Study: Transhield achieves new market growth with Pathfinders Advertising

Transhield generates $535K in new sales with Pathfinders Advertising

Transhield, a leading provider of commercial and industrial equipment covers, faced the challenge of building brand recognition and increasing sales within the new target market of the modular construction industry. To address this, they partnered with the vendor Pathfinders Advertising.

Pathfinders Advertising developed a comprehensive marketing plan for Transhield, which involved placing targeted ads in an industry-focused magazine. This strategy successfully built brand awareness and generated leads, resulting in ten new business inquiries and $535,000 in new sales revenue from two converted customers.

Transhield