Case Study: Wisconsin Dells doubles parking transactions and strengthens enforcement accountability with Passport

Increasing accountability and convenience in a popular Midwestern destination

Wisconsin Dells, a small Midwestern city that hosts over 2 million visitors annually, needed a more convenient parking-payment option and greater accountability in citation management beyond its coin meters and credit-card pay stations. The city selected Passport’s mobile parking and enforcement solution — including Passport’s app integrated with the city’s existing Digital Lake pay stations — to add mobile pay options and streamline enforcement while integrating with existing hardware.

Passport implemented a mobile-pay and enforcement system that can push and pull data from meters, offer all-day and hourly app pricing, provide $1 validation cards and signage, and replace handwritten tickets with digital citation printing and automated letter handling. The result: a 100% increase in parking transactions each year since launch, 36%+ more online citation payments year-over-year, higher citation productivity, reduced manual data entry and clerical work, and reduced reliance on costly hardware replacements.

Wisconsin Dells

Jody Ward

Chief of Police