Case Study: Ridge achieves eight-figure international growth with Passport

Ridge grows from $0 to eight-figure international sales with Passport

Ridge, an apparel and accessories company known for its minimalist wallets, faced significant challenges in expanding its international business. Issues like long shipping times, unexpected duties for customers, high shipping costs, and complex international tax and compliance regulations were hindering growth and damaging the customer experience. To overcome this, they initially partnered with Brand Access, which was later acquired by Passport, to utilize its in-country enablement solution.

The solution implemented by Passport provided comprehensive in-country enablement, including accurate duty and tax calculation at checkout and seamless integration with Ridge's tech stack. This allowed Ridge to offer a localized customer experience with fast local delivery. As a result, Ridge grew its international revenue from zero to a consistent eight-figure business. Specific markets, like the UK, saw exceptional growth, with ridgewallet.co.uk growing 100% year over year. Passport also handled complex local accounting, enabling Ridge to keep its operational headcount and expenses low while scaling its global output.

Ridge