Case Study: Calxthenics achieves $50k+ monthly revenue with Passion.io

Lessons From Investing $1M+ to Build an App (And Why This Creator Chose No-Code for His Next One)

The fitness creator Adam Frater, operating under the customer name Calxthenics, invested over a million dollars into a custom-built app that was slow to develop, expensive to maintain, and ultimately unsatisfactory. Faced with the challenge of quickly rebuilding his product after a business partnership dissolved, he needed a new platform that would give him full control without requiring a large team of developers or a massive upfront investment.

He chose to relaunch his app using the no-code platform from Passion.io. The solution enabled him to quickly build and launch the new Calxthenics app on iOS, Android, and the web. With Passion.io, he achieved significant results, including over 10,000 app downloads, generating $50,000+ in monthly revenue, and earning an additional $3,000-$5,000 monthly through organic app store installs.

Calxthenics

Adam Frater

Athlete & Entrepreneur