Case Study: Leap Technologies, Inc. boosts warm lead generation with Rollup Helper from Passage Technology

Leap Technologies increases qualified leads and meetings booked with Passage Technology

Leap Technologies, Inc. needed a more robust lead scoring process to support its sales growth. Their existing Pardot marketing tool could not incorporate engagement data from their Salesloft email platform, preventing them from accurately identifying their hottest leads. They turned to Passage Technology's Rollup Helper app to solve this challenge.

Using Passage Technology's Rollup Helper, Leap Technologies created a custom "total lead score" field that combined Pardot and Salesloft data. This solution provided a more accurate, consolidated lead score, enabling the company to easily generate reports of warm leads for their sales team. The result was a significant increase in the number of qualified leads and meetings booked.

Leap Technologies, Inc