Case Study: SV Viktoria Aschaffenburg digitizes club operations with PASS Consulting Group

SV Viktoria Aschaffenburg digitizes ticketing and fundraising with PASS, cutting queue times and saving volunteers

SV Viktoria Aschaffenburg, a regional soccer league club, partnered with PASS Consulting Group to undertake a digital transformation. Their challenge was to modernize club structures, create new revenue streams, and prepare for future growth, including a potential promotion to the 3rd league. They utilized several solutions from PASS, including an Event Ticketing System and an Online Fundraising Tool.

PASS Consulting Group implemented a suite of digital solutions including a merchandise shop, a member management system, a local bonus program, and the ticketing system. This resulted in streamlined stadium entry, reduced cash handling and staffing needs on match days, and new automated donation collection for youth teams. The club reported efficient operations despite having few volunteers and gained valuable post-event data for planning.

SV Viktoria Aschaffenburg