Case Study: Wrightwell achieves a stronger real estate brand and market presence with Partywave

Wrightwell secures up to $300 million with Partywave

The customer, Wrightwell, a real estate and finance company formerly known as Vantage, faced the challenge of rebranding to reflect its evolution into a vertically integrated real estate services firm. They needed a new identity to communicate their values of craftsmanship, well-being, and innovation. They partnered with vendor Partywave for branding and website services to achieve this transformation.

Partywave developed the new name Wrightwell and executed a full brand rollout across all touchpoints. The rebrand coincided with Wrightwell securing a new financing round and announcing a partnership to invest up to $300 million in U.S. housing. The new identity from Partywave was met with positive feedback from clients and investors, providing clarity and elevating the company's market position.

Wrightwell