Case Study: Moosend achieves 10.6% of ARR from partnerships with PartnerStack

How Moosend generated 10.6% of ARR from partnerships

Moosend, an email marketing platform, was struggling to retain partners each month and was handling referrals and partner payouts manually. The team also needed better ways to engage and activate partners. PartnerStack provided the partner relationship management (PRM) platform used to support their program.

With PartnerStack, Moosend automated referral links and partner payouts, which immediately improved the partner experience and helped generate traffic through the PartnerStack Marketplace. Moosend also used partner challenges, customer outreach, and link building to boost awareness of its affiliate program. As a result, partnerships drove 10.6% of ARR for Moosend.

Moosend

Marina Retziou

Affiliate Marketing Manager