Case Study: Intellistack achieves 50% of new mid-market and enterprise revenue with PartnerStack

How Formstack drives 50% of new mid-market and enterprise business with partnerships

Intellistack, a B2B software company, faced the challenge of turning a scattered, low-impact partner approach into a scalable, revenue-driving program that could accurately attribute referrals and automate partner payments. To solve this, Intellistack selected PartnerStack’s partner relationship management (PRM) platform to centralize referrals, automate attribution, and manage commission payouts while supporting a mix of referral and reseller partnerships.

Using PartnerStack, Intellistack automated tracking and payments, launched tiered partner programs and a partner portal, and focused on enablement to drive adoption. As a result, partner referrals and resellers became a major growth channel—accounting for roughly 50% of mid-market and enterprise revenue in the key quarter—and Intellistack grew to hundreds of active partners with streamlined attribution and faster payouts thanks to PartnerStack.

Intellistack

Zak Pines

VP Partnerships