Case Study: Flip CX boosts partner-driven revenue with PartnerPortal.io

Flip CX - Customer Case Study

Flip CX, a company that transforms customer service for eCommerce brands, faced significant challenges in managing its partner program. Their CRM was not designed for partners, leading to a lack of transparency that hindered communication and dampened enthusiasm. Without a centralized portal, Flip CX struggled to demonstrate program value and efficiently onboard new partners. They implemented PartnerPortal.io to address these specific needs.

By using PartnerPortal.io, Flip CX gained a system for end-to-end partner tracking and visibility, enabling easy deal registration and access to assets. The solution was quick to implement and required no engineering work. As a result, more than half of Flip CX's new business now comes from partners, with almost a third from their ambassador program alone. PartnerPortal.io enabled the closure of several deals valued over $250,000 and transformed partnership management into a more data-driven and predictable function.

Flip CX

Shawn Li

VP of Demand & Partnerships