Case Study: SmarterTravel achieves 65% partner program growth and 50% faster partner onboarding with Partnerize

SmarterTravel - Customer Case Study

SmarterTravel, a portfolio of travel publishers reaching over 200 million monthly visitors, needed a scalable way to monetize its sites and extend its adtech solutions to small- and mid-size publishers while gaining deeper partner data and performance insight. To solve this, SmarterTravel turned to Partnerize and its Partner Management Platform to expand and professionalize its partner strategy.

Partnerize implemented a centralized platform that enabled direct partner relationships, real-time reporting, automated tracking, and streamlined creative delivery, allowing SmarterTravel to activate, manage, and optimize programs at scale. The result: partner program growth up 65% in under four months, partner onboarding time cut by 50%, reduced operational resources through consolidated reporting, and SmarterAds live on 25+ partners — all powered by Partnerize.

SmarterTravel

Eric Bosco

VP and General Manager of SmarterTravel Media