Case Study: Global Brands achieves stronger growth in Japan with Partnerize

How affiliate supports Japanese expansion for Partnerize clients

Global Brands partnered with Partnerize to grow and optimize affiliate marketing efforts in Japan, a sophisticated market that required localized strategies, stronger partner relationships, and greater program awareness. Their goals varied by brand, ranging from increasing affiliate-driven revenue and customer acquisition to boosting partner recruitment and visibility for a software affiliate program.

Partnerize delivered dedicated in-market support through a Japanese Customer Success Manager and Services Lead, building culturally relevant campaigns, recruiting new partner types, expanding reach through local subnetworks, and supporting program promotion via webinars and event presence. The results included a +133% revenue increase for the health and wellness brand, +357% WoW growth in clicks and +398% WoW growth in conversions for the travel brands, stronger brand exposure for a fashion brand, and improved partner acquisition and awareness for the software brand.