Case Study: ZALORA achieves 29% increase in order value with Partnerize

For leading southeast asia fashion retailer zalora partner marketing is the perfect accessory

ZALORA, the fastest‑growing online fashion retailer in Southeast Asia operating in six markets, needed a way to manage partner marketing more transparently while supporting local creative, flexible commission structures and multi‑currency payouts. To address these challenges they engaged Partnerize and its partner marketing platform for in‑depth reporting, dynamic campaign customization and localized payment capabilities.

Partnerize implemented its solution—enabling customized dynamic campaigns, A/B testing, creative localizations, granular commission models and single‑invoice/multi‑currency payouts—while providing dedicated customer success support. As a result, ZALORA achieved a 29% increase in order value in the first six months, an 11% rise in average order value and a 24% uplift in conversions, plus full partner performance transparency and simplified local payments across six markets.

ZALORA

Mahi Singh

Regional Head - Affiliates