Case Study: Giving Assistant achieves 45% revenue growth and rapid advertiser onboarding with Partnerize

Empowering members to blend shopping with altruism

Giving Assistant, a mission-driven Certified B Corp that turns everyday shopping into charitable donations through cashback and coupons, needed a scalable way to grow and manage its advertiser base. They partnered with Partnerize, using the Partnerize Partner Management Platform (PMP) and API integration to onboard and manage more brands efficiently while continuing to enable donations to 1.2 million nonprofits.

Partnerize implemented a fast, seamless integration—completed in about three weeks with the API integrated in roughly a day—enabling automated advertiser onboarding, commission and donation tracking, and direct brand relationships. As a result, Giving Assistant saw an 800% YTD commission growth for a single program launched in 2017, a 45% annual revenue increase from new advertisers, a 10/10 client rating for the API integration, and expanded access to premium advertisers and international payment capabilities.

Giving Assistant

Scott Everson

Director of Technology