Case Study: Compare TV achieves real-time optimization and revenue growth with Partnerize

Compare tv's proactive optimization leads to joint success

Compare TV, an Australian publisher of reviews and guides for digital entertainment services, needed a faster, more data-driven way to optimize campaigns for major media clients while cutting administrative overhead. To become more agile and drive higher-margin revenue, Compare TV adopted Partnerize’s technology—using the Partnerize platform and its real-time pubref data—to replace manual report-pulling and enable performance-led decision making across media, creative, and content.

Partnerize delivered a real-time Partner Management Platform with pubref tracking and simple third‑party pixel integration, plus ongoing technical support, so Compare TV can monitor and adjust campaigns (often daily), cap or increase spend instantly, and share live results with advertisers. The result: major time savings from eliminated manual reporting, stronger advertiser relationships, and significant revenue and profitability improvements driven by faster, data-backed optimizations using Partnerize.

Compare TV

Oliver Mistry

Director of Compare TV